MAGGI- BRAND EXTENSION

When a much-loved brand like Maggi addresses a new segment of consumers looking for differentiated taste profiles, what visual language should it use? One of the most exciting projects handled at the in-house Design Lab at Nestle by the Agency Fitch. 
Available soon at a store near you - do check the level of spice you can handle before you pick a pack
Pack Design

A fresh perspective with all new interesting approach to the consumers of traditional Maggi brand 
Looking forward to all the market buzz and reactions!!!

The Digital Campaign





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